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Huge Impact on Business Success

Strategic Employee Recognition Make Huge Impact on Business Success 

Chicago-A simple thank-you to a coworker can greatly impact the bottom line of a business. That’s the message from the National Association for Employee Recognition (NAER) as they announce two companies as 2002 Best Practices award recipients.

“Both organizations have implemented strategic approaches to recognize employee efforts and accomplishments”, said Debra Sikanas, president of NAER. “More importantly, both are able to tie bottom line financial impact directly to the recognition. This is far beyond the “soft” aspect people often think of-that’s just the surface of recognition.”

CalPERS, the Sacramento-based organization that manages employee benefit and retirement programs for most California government agencies, and TELUS, one of Canada’s leading communications firms based in Vancouver, received the honors in NAER’s first annual Best Practices award program.

Employee recognition is often misunderstood by businesses as a frill-or saved for only monumental events. The Best Practice award recipients have proven that day-to-day recognition, when implemented as a strategy, is exceptionally effective at motivating, encouraging, and retaining valued employees.

CalPERS, a customer-service driven organization, demonstrated extensive improvements in customer satisfaction, and in handling customer service procedures since overhauling recognition efforts, and tying recognition to their organization’s values and goals. The results substantially reduce the need for overtime or hiring additional staff.

TELUS employees have shown exceptional enthusiasm for recognition. “Providing valued and meaningful recognition, both formal and informal, is key to capturing the discretionary efforts of our employees,” says Kendra Innes who leads TELUS’ recognition efforts. “It encourages them to do the right things for customers at the right time, which ultimately results in increased shareholder value.” It also helped make TELUS one of the top 10 companies to work for in Canada.

The Best Practice award recipients were announced at NAER’s 5th Annual Conference recently held in Chicago, Illinois.

The National Association for Employee Recognition is dedicated to the enhancement of employee performance through recognition, including its strategies and related initiatives. The association provides a forum for information and best practices sharing as well as education to foster the use, excitement, effectiveness, and enthusiasm of recognition.